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Samsung installs its largest-to-date cinema LED screen in Seoul

July 17,2017 09:15

SEOUL, July 17 (Xinhua) -- South Korean tech giant Samsung Electronics has recently installed its largest-to-date high-resolution LED screen in a cinema here. The screen, installed at Lotte Cinema World Tower in Seoul, is 10.3 meters (33.8 feet, or 406 ...


At the moment, the majority of cinemas that you go to rely on projectors. This has been pretty much the case since the start, although admittedly projectors and its quality have come a long way since. However it seems that in the future, we could be watching movies using the same display technology offered by our TVs.
This is thanks to Samsung who has announced the world’s first cinema LED display, possibly in a bid to replace projector technology that we’ve all grown accustomed to. The display which they unveiled measures 34 feet and offers 4K resolution in a HDR LED display that has been designed specifically for movie theaters.
According to Samsung, “The display brings the visual power of HDR picture quality to the big screen, and enlivens content with both ultra-sharp 4K resolution (4,096 x 2,160) and peak brightness levels (146fL) nearly 10 times greater than that offered by standard projector technologies. Additionally, the Cinema LED Screen’s futuristic, distortion-free presentation leverages ultra-contrast and low-tone grayscale settings to showcase the brightest colors, deepest blacks and most pristine whites at a nearly infinite contrast ratio.”
Now whether or not movie theaters around the world have plans to upgrade their screens to Samsung’s offering remains to be seen. However if you live in Korea or are planning to visit Korea, you’ll be able to check it out for yourself as the world’s first installed version will be at the Lotte Cinema World Tower in South Korea.
Filed in General. Read more about Samsung.

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