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Opinion: Want to make money off the 'Fortnite' video game? Buy this stock

May 23,2018 00:34

“Fortnite” is made by Cary, N.C.-based Epic Games, which isn't publicly traded. But Tencent Holdings 0700, +0.88% TCEHY, -0.96% TCTZF, -0.74% of Shenzhen, China, has a 40% stake in the company. Tencent and Epic are a perfect fit because Tencent is a ...


Epic Games doesn’t want the party to stop.
The gaming company announced today that it plans to funnel $100 million into Fortnite eSports competitions for the “2018-2019 season,” a move which will undoubtedly drive talent and enthusiasm to the battle royale title.
The company announced the investment in a short blog post:

In the 2018 – 2019 season, Epic Games will provide $100,000,000 to fund prize pools for Fortnite competitions. We’re getting behind competitive play in a big way, but our approach will be different – we plan to be more inclusive, and focused on the joy of playing and watching the game.

Fortnite has had an explosive period of growth over the past several months since the release of its battle royale flavor following the popularity of PUBG, but Epic Games seems to be doubling down on ensuring the continued popularity of the recent multiplayer gameplay trend.
Unlike a lot of popular eSports titles, Fortnite is available across a pretty wide variety of platforms beyond just the PC, with console and mobile flavors also available. Epic hasn’t released much in the way of usage numbers lately, but the game hit 2 million concurrent players in January and it has undoubtedly surged in popularity since then.
Whether the young title can continue to draw attention and crowds in the face of fresher talent  moving forward will depend heavily on streamers and eSports leagues continuing to show interest, but $100 million in investment in prize pools will almost certainly prove to be quite helpful.

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