J.J. Abrams' production company Bad Robot is launching a new gaming division — and it's being backed by arguably the biggest company in games. Simply called Bad Robot Games, the new division is being announced alongside a “strategic relationship” ...
J.J. Abrams’ production company Bad Robot is launching a new gaming division — and it’s being backed by arguably the biggest company in games. Simply called Bad Robot Games, the new division is being announced alongside a “strategic relationship” with Chinese internet giant Tencent. Warner Bros is also a minority investor in the new venture.
According to Bad Robot, the studio will focus exclusively on original games. “Bad Robot Games will team up with traditional game developers to create both large and indie-scale projects for mobile, PC, and console — leveraging its world-building and storytelling expertise, in-house creative directors and network of visual artists, musicians, sound designers, writers and other world-class talents,” the company explains. It’s a different arrangement than other film companies like Annapurna, which moved into games as a publisher.
Bad Robot previously dabbled in games and interactive experiences, but the new division appears to be a more concerted effort. It will be led by Dave Baronoff, who previously helmed the company’s gaming efforts.
The news also represents part of an ever-growing video game empire for Tencent. In addition to developing its own games — including the massively popular mobile strategy game Honor of Kings — Tencent also owns League of Legends developer Riot Games, Clash of Clans creator Supercell, and has a stake in Epic, the studio behind Fortnite and the widely used Unreal engine. In addition to leading the funding for Bad Robot Games, Tencent will also have the rights for distribution for any future titles in Asia.
No current projects have been announced yet, but it does sound like Abrams will be involved in a notable capacity. “I’m a massive games fan, and increasingly envious of the amazing tools developers get to work with, and the worlds they get to play in,” he said in a statement. “Now we are doubling down on our commitment to the space with a unique co-development approach to game making that allows us to focus on what we do best, and hopefully be a meaningful multiplier to our developer partners.”
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