Blake Morgan , Contributor Customer Experience Futurist, Author, Keynote Speaker Opinions expressed by Forbes Contributors are their own. Shutterstock. Culture is the secret sauce for some of today's most innovative and competitive companies. For ...
Blake Morgan , Contributor Customer Experience Futurist, Author, Keynote Speaker Opinions expressed by Forbes Contributors are their own.
Culture is the secret sauce for some of today’s most innovative and competitive companies.
For hospitality company Airbnb, culture can best be summed up by these three surprising things: Elephants, Dead Fish, Vomit.
Elephants, Dead Fish and Vomit provide the structure for a key employee engagement and culture strategy from Airbnb. Here's why. Airbnb did a survey with Culture Amp to get a pulse on its internal culture. What they learned was employees didn't like some aspects of the culture of the company. The tone didn't quite match what the company set out to create. And so Airbnb’s co-Founder and Chief Product Officer Joe Gebbia decided to do something about it at Airbnb's global bi-monthly meetings where employees have a chance to share their thoughts.
Gebbia introduced these three new areas for Airbnb employees to share their thoughts.
*Elephants* This is the big thing in the room that nobody is talking about.
*Dead fish* The things that happened a few years ago that people can't get over.
*Vomit* When employees simply need to get something off their chest and they need someone to listen.
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