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Cheaper Beers Are Back in Spotlight

February 02,2017 20:14

For years, U.S. sales of the cheapest beers fell as America's two largest brewers focused on higher-priced craft brands. Now the neglected suds are back in the spotlight. Anheuser-Busch InBev SA on Sunday plans to air its first-ever Super Bowl ad for ...and more »



For years, U.S. sales of the cheapest beers fell as America’s two largest brewers focused on higher-priced craft brands. Now the neglected suds are back in the spotlight. Anheuser-Busch InBev SA on Sunday plans to air its first-ever Super Bowl ad for Busch, its namesake economy brand. The 30-second spot follows the company’s move in 2016 to shift its Nascar sponsorship back to Busch from Budweiser. MillerCoors, the U.S....

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